BOBBY JONES
MARKETING FOR GOOD

Bobby is one of the nation’s most respected experts on marketing to Millennial & Centennial consumers. 

 

With over a decade of senior leadership experience in multicultural and millennial marketing, he has developed and executed award-winning campaigns and strategies for the likes of Ford, MTV, Adidas and the Robert Wood Johnson Foundation. 

 

An entrepreneur, strategist and marketer, he has helped amplify the voices of a generation of young people. His book "Good is the New Cool: Market Like you Give a Damn" lays out the framework for the future of marketing in the age of Conscious Capitalism. 

 

He has been a featured speaker at SXSW, frank 2017, the Advertising Club of NY, and the Chief Digital Officer Global Forum 2016.

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MARKETING FOR GOOD
GOOD IS THE NEW COOL
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GOOD IS THE NEW COOL Bobby Jones
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